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§ Venture Capital · Chicago, IL, USA
Learn which startups Springdale Ventures invests in, what size check sizes they write, and who their partners are (e.g. ).
Springdale Ventures is a venture capital firm specializing in the growth acceleration of transformative consumer brands. The firm strategically invests in branded consumer products, spanning sectors such as Food & Beverage, Health and Wellness, Beauty, Sports & Fitness, Accessible Luxury, and Pet. They focus on early-stage opportunities, providing equity investments to companies typically generating between $1M and $15M in revenue.
The firm was co-founded in 2019 by Genevieve Gilbreath and Dan Graham, an entrepreneur noted for his prior leadership at BuildASign.com. Their foundational insight stemmed from recognizing a significant opportunity within the consumer brand landscape, particularly the underserved early-stage segment, where their combined operational and entrepreneurial experience could provide a distinct advantage.
Springdale Ventures primarily serves founder-led consumer brands that require strategic capital and robust network support. The firm’s mission centers on empowering these founders, fostering transparency, and driving success through a collaborative approach. They aim to provide a strategic advantage, connecting their portfolio companies with essential resources and downstream capital to accelerate growth toward long-term vision.
Key people at Springdale Ventures.
Key people at Springdale Ventures.
Springdale Ventures is a venture capital firm dedicated to fueling the growth of early-stage, transformative consumer brands. Founded with the mission to back visionary founders building mission-driven businesses, Springdale focuses on providing not just capital but also strategic resources and operational expertise. Their investment philosophy centers on identifying brands with loyal customer bases, aggressive growth potential, and a commitment to efficiency and inclusivity. The firm specializes in sectors such as Food & Beverage, Health & Wellness, Beauty, Sports & Fitness, Accessible Luxury, and Pet, aligning with macro trends like sustainability, personalization, and the humanization of pets. By supporting founders at the Seed and Series A stages, Springdale plays a pivotal role in shaping the next generation of consumer brands, helping them scale and navigate the complexities of the modern market.
Launched in 2019 and headquartered in Austin, Texas, Springdale Ventures was founded by experienced consumer entrepreneurs who transitioned into investors. The firm’s co-founders, Dan Graham and Genevieve Gilbreath, bring a wealth of industry knowledge and a deep understanding of the challenges faced by early-stage consumer brands. Their journey began with a shared vision to create a fund that not only provides financial support but also leverages their collective expertise to help founders succeed. Over the years, Springdale has evolved its focus to become one of the few VC funds exclusively dedicated to early-stage, transformative consumer businesses. This unique positioning has allowed the firm to build a robust portfolio and establish itself as a trusted partner for founders looking to accelerate their growth.
Springdale Ventures is riding the wave of several key trends in the consumer sector, including the growing demand for health and wellness products, sustainable and personalized offerings, and the increasing importance of brand loyalty. The timing is particularly favorable as consumers are more discerning and value-driven, seeking brands that align with their values and lifestyles. Market forces such as the rise of e-commerce, the shift towards direct-to-consumer models, and the increasing focus on inclusivity and sustainability are all working in Springdale’s favor. By supporting founders who are at the forefront of these trends, Springdale is not only shaping the future of consumer brands but also influencing the broader ecosystem by setting new standards for innovation and impact.
Looking ahead, Springdale Ventures is well-positioned to continue its growth and influence in the consumer tech landscape. As the market for transformative consumer brands continues to expand, the firm’s focus on mission-driven, inclusive, and efficient businesses will be increasingly relevant. Trends such as the ongoing shift towards sustainable and personalized products, the growing importance of digital marketing, and the increasing demand for accessible luxury will shape Springdale’s journey. The firm’s ability to adapt and evolve, combined with its strong network and operational support, will likely enable it to remain a key player in the venture capital ecosystem. By continuing to back visionary founders and help them scale, Springdale Ventures will play a crucial role in shaping the future of consumer brands and driving innovation in the sector.
Springdale Ventures has more than 26 tracked investments across 25 companies. The latest tracked deal is $75.0M Series B in Monarch Money in May 2025.
