True Capital

TRUE Capital Management provides specialized wealth and business management, delivering comprehensive financial solutions for high-net-worth individuals. The firm utilizes an open-architecture platform integrating investment, multi-family office, and strategic business management. This approach offers holistic planning and tailored investment strategies for its clientele's intricate financial needs.

Doug Raetz and Heather Goodman founded the firm in 2007, recognizing a market need for specialized financial guidance among professional athletes and entertainers. Their insight created a dedicated wealth management partner, positioned to navigate sudden wealth and cultivate long-term security. This foundation focused on proactive capital management and enhancing financial literacy.

The firm primarily serves professional athletes, entertainers, and entrepreneurs seeking expert financial stewardship. TRUE Capital Management empowers its clientele to build generational wealth and lasting financial stability beyond their peak earning years. The company’s vision is to remain a trusted advisor, committed to its clients’ enduring economic well-being through diligent financial oversight.