OnRamp

High-Level Overview

OnRamp is a Boston-based technology company founded in 2020 that provides a no-code customer onboarding and engagement platform for B2B post-sales teams.[1][2][3] It automates and streamlines workflows through an intelligent co-pilot powered by AI, turning onboarding into a revenue driver by accelerating value delivery, reducing time-to-activation, and enabling scalable customer success.[1][5] Serving enterprise B2B companies, OnRamp solves the problem of friction in customer onboarding—previously manual and inefficient—by offering engaging portals, workflow orchestration, and personalization, with customers reporting up to 75% improved efficiency and 3x onboarding scale.[1][5] The company has raised $14.2M in seed and Series A funding as of July 2024, signaling strong growth momentum in the customer success space.[4]

Origin Story

OnRamp was founded in 2020 by Paul Holder (CEO & Co-Founder) and Ross Lerner (COO & Co-Founder), who drew from their experience leading Customer Success teams at high-growth companies like Bombas, VTS, and Troops (acquired by Salesforce).[1] Frustrated by broken onboarding systems that hindered revenue growth, they spotted the shift of Customer Success from cost centers to revenue engines and set out to eliminate B2B relationship friction starting with onboarding.[1] Early traction came from building a foundation of workflow automation, evolving into an AI-driven platform that anticipates and personalizes flows, with the company headquartered at 55 Court St in Boston and now employing under 25 people.[1][3][4]

Core Differentiators

• AI-Powered Onboarding Co-Pilot: Deploys intelligent automation to act, anticipate, and personalize flows, making it the market's first such platform for B2B growth, beyond basic workflow tools.[1]
• No-Code Customer Portal: Enables post-sales teams to build engaging, scalable portals without engineering, reducing onboarding time by 53-75% and scaling capacity 3x for customers like A2Z.[1][3][5]
• Revenue-Focused Outcomes: Delivers measurable impact like 85% efficiency gains and repeatable playbooks, freeing teams for high-value engagements while retaining revenue at scale.[1][5]
• Proven Team and Values: Leadership with real-world CS expertise, guided by principles like positivity, ownership, and collaboration to build sustainable B2B engagement.[1]

Role in the Broader Tech Landscape

OnRamp rides the wave of AI-augmented Customer Success, where B2B SaaS firms increasingly treat onboarding as a growth lever amid rising churn pressures and economic scrutiny on efficiency.[1] Timing is ideal post-2020, as remote sales cycles lengthen and CS teams scale via automation, fueled by market forces like AI adoption in martech (e.g., integrations with HubSpot, Google) and demand for no-code tools.[1][4][5] It influences the ecosystem by setting a standard for "onboarding as revenue engine," enabling startups and enterprises to activate customers faster—echoing trends in composable customer platforms—and potentially reshaping how VCs evaluate CS tech in portfolios.[4]

Quick Take & Future Outlook

OnRamp is poised to expand its AI co-pilot into full B2B engagement suites, capitalizing on $14.2M funding to target more enterprises amid AI personalization trends and CS platform consolidation.[1][4] Rising focus on retention economics and predictive analytics will shape its path, potentially evolving it into a category leader influencing how B2B revenue teams operate at scale. As onboarding friction fades, OnRamp could redefine post-sales as the ultimate growth accelerator, much like its founders envisioned from day one.[1]