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§ Private Profile · 504 Lavaca Street, Suite 1000 Austin, TX 78701, USA
WP Engine is a company.
WP Engine has raised $314.0M across 7 funding rounds.
Key people at WP Engine.
WP Engine was founded in 2010 by Ben Metcalfe (Founder).
WP Engine has raised $314.0M in total across 7 funding rounds.
WP Engine provides managed hosting for WordPress websites, alongside digital experience and e-commerce solutions. It optimizes site performance, security, and scalability, enabling businesses to efficiently build and manage their online presence. The company delivers robust infrastructure and specialized support, ensuring high availability and speed.
Co-founded in 2010 by Jason Cohen and Cullen Wilson, WP Engine stemmed from Cohen's recognition of a critical need within the WordPress ecosystem. His insight focused on empowering developers and businesses with high-performance hosting by abstracting infrastructure complexities. This idea enhanced capabilities for online builders leveraging the open-source content management system.
WP Engine serves diverse customers, from individual developers to global agencies, all utilizing WordPress. Its vision is to be the premier digital experience platform for the open web, continuously evolving. The company empowers users to confidently create and innovate, transforming creative ambitions into powerful, reliable web experiences.
WP Engine has raised $314.0M across 7 funding rounds. Most recently, it raised $250.0M Other Equity in January 2018.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Jan 4, 2018 | $250M Venture Round | Greg Mondre | — | Announced |
| Mar 25, 2015 | $23M Venture Round | North Bridge Growth Equity | — | Announced |
| Mar 1, 2015 | $23M Series C | North Bridge Growth Equity | Great North Ventures | Announced |
| Mar 1, 2014 | $32K Series U | — | Silverton Partners | Announced |
| Jan 1, 2014 | $15M Series B | Matt Blodgett | Great North Ventures | Announced |
| Sep 1, 2012 | $2M Series B | — | Silverton Partners | Announced |
| Nov 1, 2011 | $1M Series A | Silverton Partners | 8VC, Accomplice VC, Baseline Ventures, Capital Factory, Hack VC, Precursor Ventures, Y Combinator, Joshua Schachter, Justin Kitch, TIM Cederman Haysom, Trevor Blackwell, Bill Boebel, Dharmesh Shah, Eric Ries, Loic LE Meur, ROB Walling, Automattic | Announced |
WP Engine is a global web enablement company specializing in premium managed hosting and solutions for WordPress websites and applications, empowering businesses, agencies, and developers to build, power, manage, and optimize digital experiences.[3][4] Founded in 2010, it serves over 200,000 active customers across 150+ countries, powers 1.5 million websites handling more than 6 million daily web requests, and partners with nearly 12,000 agencies, with a team of over 1,000 employees worldwide.[3] The platform addresses key pain points in WordPress hosting by delivering superior speed, security, scalability, and developer tools, including managed hosting, headless WordPress via Atlas, eCommerce suites, and integrations like AI-powered search, while supporting growth through acquisitions such as Flywheel, StudioPress, Delicious Brains, and NitroPack.[1][3][4]
Its growth momentum is strong, marked by 15 years of innovation, over 50 product enhancements in the past six months, and a recent brand refresh unifying more than 20 brands under a customer-inspired framework focused on expertise, performance, and open web commitment.[3][5] Today, 8% of daily web visits reach WP Engine-powered sites, underscoring its dominance in the WordPress ecosystem.[3]
WP Engine was founded in 2010 by Jason Cohen, a serial entrepreneur and prior founder of SmartBear Software, alongside Ben Metcalfe, with the initial vision sketched at Cohen's kitchen table to create the best foundation for WordPress builders—faster, more secure, and scalable sites beyond generic hosting.[1][4] By May 2010, it secured its first 30 customers; within a year, it hired its first four employees, and by 2013, it outgrew its initial office, moving to headquarters in downtown Austin, Texas.[1] That year, Heather Brunner joined as COO (later CEO in 2013, with Cohen becoming CTO), leading the codification of core values like customer inspiration, design excellence, and community advancement, which the team signed company-wide.[1][4][6]
Pivotal moments included rapid scaling to 20,000+ customers by 2014, European expansion in 2016 (Limerick, Ireland), a $250 million investment from Silver Lake in 2018 (at 75,000 customers), and further growth via office expansions and acquisitions.[1][3][4] By 2025, celebrating its 15th anniversary, WP Engine had evolved from a startup to a comprehensive platform, launching tools like Atlas in 2022 and AI features in 2024.[3][4]
WP Engine rides the enduring dominance of WordPress, which powers over 40% of the web, amid rising demands for performant, secure digital experiences in an open web era threatened by proprietary platforms.[1][3] Its timing aligns with the shift to composable architectures, headless CMS, and AI enhancements, positioning it as a key enabler for agencies and enterprises scaling eCommerce and custom sites without infrastructure headaches.[3][4] Market forces like exploding web traffic, cybersecurity needs, and developer preference for open-source tools favor its premium, specialized hosting over commoditized alternatives.[1][7]
It influences the ecosystem by advancing the WordPress community through contributions, events, and tools, while acquisitions consolidate fragmented solutions, strengthening the open web against closed platforms and empowering millions of creators.[1][3][6]
WP Engine is poised to deepen its leadership in WordPress enablement, expanding AI-driven tools, composable platforms, and global partnerships to capture more of the headless and eCommerce markets.[3][4] Trends like AI optimization, edge computing, and open-source resurgence will propel it, especially as WordPress evolves to meet enterprise demands. Its influence may grow through further integrations and community investments, solidifying its role as the backbone for builders fueling the open web's future—just as Jason Cohen envisioned at his kitchen table 15 years ago.[1][3]
WP Engine was founded in 2010 by Ben Metcalfe (Founder).
WP Engine has raised $314.0M in total across 7 funding rounds.
WP Engine's investors include Greg Mondre, North Bridge Growth Equity, Great North Ventures, Silverton Partners, Matt Blodgett, 8VC, Accomplice VC, Baseline Ventures, Capital Factory, Hack VC, Precursor Ventures, Y Combinator.
Key people at WP Engine.
