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§ Private Profile · Zetlitzveien 2, 4017 Stavanger, Norway
Starflow is a technology company.
Starflow AB operates a software-as-a-service content streaming platform for creative professionals. This platform enables artists, athletes, writers, and entertainers to own, control, and directly monetize their premium digital content. It functions as a hub for online classes, exclusive series, and independent movies, providing tools for direct distribution and revenue generation.
Founded in 2016 and headquartered in Stockholm, Sweden, the company emerged from the insight that creators required greater autonomy over their intellectual property and revenue in the digital content landscape. This principle guided the development of a platform prioritizing creator independence and direct audience engagement.
Starflow's customers include content creators seeking direct-to-consumer monetization and a global audience desiring curated digital content. The company envisions cultivating a sustainable ecosystem where creative professionals thrive by fostering direct relationships with their fan bases, ensuring lasting value for creators and consumers.
Starflow has raised $7.0M across 2 funding rounds.
Starflow has raised $7.0M in total across 2 funding rounds.
Starflow has raised $7.0M in total across 2 funding rounds.
Starflow's investors include Patrikas Feiferas, Skyfall Ventures, Sondo, Espen Malmo, Antler, igniteXL Ventures, Philip Wilkinson, Trond Riiber Knudsen, Henrik Hatlebrekke.
Starflow has raised $7.0M across 2 funding rounds. Most recently, it raised $5.0M Seed in October 2025.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Oct 8, 2025 | $5M Seed | Patrikas Feiferas | Skyfall Ventures, Sondo | Announced |
| Oct 1, 2024 | $2M Seed | Espen Malmo | Antler, IgniteXL Ventures, Philip Wilkinson, Trond Riiber Knudsen, Henrik Hatlebrekke | Announced |
Starflow is a Norwegian technology company developing an integrated energy management platform for homes. Its core product, the Energy Hub, is a modular system that optimizes energy flow between solar panels, electric vehicle (EV) chargers, home batteries, and the electrical grid. By providing homeowners with greater control and flexibility over their energy consumption, Starflow aims to enable energy independence and smarter renewable energy use. The platform is designed to be battery-agnostic and open to third-party developers, creating an ecosystem that supports scalable, sustainable home energy solutions. Starflow is currently focused on the residential market with plans to expand into business and industrial sectors[2][3][4].
Founded recently in Norway, Starflow emerged from a team with deep expertise in power electronics and firmware, including veterans from the EV charging industry who sold over one million chargers with Easee. The founders envisioned re-engineering home electrification from the ground up by combining hardware, software, data, and AI to create a seamless energy orchestration system. Early traction includes raising €1.7 million in funding to build the Energy Hub and assembling a strong technical team led by engineers committed to innovation beyond incremental improvements. The company remains in stealth mode but has demonstrated promising product prototypes and secured investor confidence[2][3].
Starflow is positioned at the intersection of several major trends: the global shift to renewable energy, the rise of home electrification, and the integration of AI and IoT in energy management. As solar power, EV adoption, and home battery storage grow, the need for intelligent systems that optimize these resources becomes critical. Starflow’s timing is strategic, addressing the market demand for scalable, user-friendly solutions that reduce reliance on fossil fuels and utility grids. By fostering an open platform, Starflow also encourages innovation and collaboration across the energy tech ecosystem, potentially accelerating the transition to decentralized, sustainable energy systems[2][3].
Looking ahead, Starflow aims to launch its first product in 2026 and expand beyond residential customers into commercial and industrial markets. The company’s success will depend on its ability to scale manufacturing, build a developer community, and continuously innovate in hardware-software integration. Trends such as increasing energy prices, regulatory support for renewables, and consumer demand for energy autonomy will likely fuel Starflow’s growth. Its open ecosystem approach could position it as a foundational player in the future smart home energy landscape, influencing how energy is generated, stored, and consumed at the household level and beyond[2][3].
In summary, Starflow is redefining home energy management by combining advanced hardware, software, and AI to create a flexible, scalable platform that empowers consumers and developers alike, aligning with the accelerating global energy transition.