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Ascential is a global information and events company that provides data, analytics, and e-commerce optimization services. It develops platforms and advisory offerings that help businesses enhance their marketing, sales, and product performance in the digital economy. The company's core capabilities lie in delivering specialized intelligence and tools to navigate complex market dynamics, including consumer trends and digital retail strategies across various sectors.
The company emerged from a significant restructuring of EMAP, a prominent British media group, establishing Ascential as an independent entity focused on business-to-business information and events. This strategic evolution positioned the organization to capitalize on the increasing demand for actionable insights and digital expertise. Its transition reflects a deliberate pivot towards high-value data and intelligence products, moving beyond traditional publishing.
Ascential serves a broad array of clients within the marketing, e-commerce, and creative industries, supporting them in making informed strategic decisions. The company's long-term vision centers on empowering businesses globally by providing essential insights and capabilities that drive commercial growth and efficiency in an ever-evolving digital landscape. It aims to be a critical partner in translating complex market data into tangible business advantages.
Key people at Ascential.
Ascential was founded in 1887 by Richard Winfrey (Founder).
Key people at Ascential.
Ascential has 4 tracked investments across 2 companies. The latest tracked deal is $14.0M Series A in Tracksuit in February 2024.
| Date | Company | Round | Lead Investor(s) | Co-Investor(s) |
|---|---|---|---|---|
| Feb 1, 2024 | Tracksuit | $14.0M Series A | Footwork, Anthony LEE, Altos Venture, Michael Smith | AirAngels, Banana Capital, Blackbird Ventures Australia, Cowboy Ventures, Greylock, Long Journey Ventures, Makers Fund, Otherwise Fund, Pareto Holdings, Prosperity7 Ventures, Roosh Ventures, TQ Ventures, Winklevoss Capital, Y Combinator, Arash Ferdowsi, Manuel Bronstein, Mattia Astori, Bree Johnson, Lenny Rachitsky, TIM Brown, Icehouse Ventures, Shasta Ventures |
| Feb 21, 2023 | Tracksuit | $5.0M Other Equity | Phoebe Harrop Meadows | Mark Ritson, Icehouse Ventures, Shasta Ventures |
| Feb 1, 2023 | Tracksuit | $5.0M Seed | Blackbird Ventures | AirAngels, Blackbird Ventures Australia, Footwork, Icehouse Ventures, Mark Ritson, Shasta Ventures |
| Aug 1, 2020 | InfoSum | $15.0M Series A | Upfront Ventures, IA Ventures | Animo Ventures, FJ Labs, Innovation Works, Lightspeed Venture Partners, Tribeca Venture Partners, ULU Ventures, Akamai Technologies, AT&T, Experian, ITV, Brian Lesser |