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§ Private Profile · Los Angeles, CA, USA
No-code software platform for mobile game and app developers to design, build, and publish interactive app demos, playable ads, and full games.
AppOnboard has raised $54.0M across 4 funding rounds.
Key people at AppOnboard.
AppOnboard has raised $54.0M in total across 4 funding rounds.
Based in Los Angeles, California, AppOnboard is a United States technology company that provides no-code software platforms for mobile game development, interactive app demos, and playable ads. The organization operates with a workforce of 11 to 50 employees and generates its revenue through B2B and B2C software subscription tiers. Through products like AppOnboard Studio and the acquired Buildbox engine, the platform enables creators to design, build, and publish applications without writing code. The venture-backed business has successfully raised over $34 million in total venture funding, which includes a $20 million Series C investment round led by BreakawayGrowth Fund. The company's proprietary technology serves digital marketers and mobile game developers, establishing strategic publishing partnerships and integrations with major industry players such as Google, Scopely, and Voodoo. AppOnboard was founded in 2016 by Jonathan Zweig and Adam Piechowicz.
AppOnboard is a Los Angeles-based technology company founded in 2016 that provides no-code tools for creating interactive app experiences, including instant apps, playable ads, prototypes, and full apps or games.[1][2][3] Its core products—AppOnboard Studio for quick prototypes and ads, and BuildBox for complete app and game development—enable individuals and businesses to build and share without writing code, addressing the barrier of programming expertise.[1][2][3] With $54.4 million in funding, $10.5 million in 2024 revenue, and around 20-51 employees across offices in Los Angeles, San Francisco, and Seattle, AppOnboard demonstrates steady growth in the no-code mobile development space.[2][3]
The platform serves creators, marketers, and businesses in app marketing, gaming, and mobile advertising, solving the problem of high development costs and technical hurdles by offering drag-and-drop simplicity for app stores and social networks.[1][2][3]
AppOnboard was founded in 2016 in Los Angeles, California, with a mission to "empower the maker generation to bring their ideas to life without writing a single line of code."[2][3] While specific founder names are not detailed in available sources, the company emerged amid the rising demand for accessible app creation tools, building on trends in no-code platforms to target non-programmers in mobile and gaming.[1][2] Early traction likely stemmed from its dual offerings—Studio for rapid prototypes and BuildBox for full development—positioning it against competitors like Thunkable and AppsBuilder, with pivotal growth fueled by $54.4 million in funding to expand its code-less ecosystem.[1][2]
AppOnboard stands out in the no-code app development market through these key strengths:
Compared to rivals like Thunkable (drag-and-drop for MVPs) or AppsBuilder (eCommerce focus), AppOnboard emphasizes interactive experiences and ads.[1]
AppOnboard rides the no-code/low-code revolution, a trend exploding as businesses seek faster digital transformation without developer shortages—projected to grow amid mobile-first economies and social commerce.[1][2] Its timing aligns with playable ads' rise in user acquisition (e.g., gaming and eCommerce), where prototypes reduce risk and boost conversion, while market forces like app store saturation favor accessible tools for non-technical creators.[1][3] By democratizing app development, AppOnboard influences the ecosystem, empowering indie makers and marketers to compete with big studios, much like how Thunkable aids IT and education sectors.[1]
AppOnboard is poised for expansion in no-code gaming and adtech, leveraging its funding to enhance AI-driven features or integrations amid rising demand for instant, interactive mobile experiences. Trends like generative AI for prototypes and Web3 (via its Blockchain stack) could accelerate growth, potentially doubling revenue as no-code captures 70% of app dev by late 2020s.[2][4] Its influence may evolve from niche toolmaker to ecosystem leader, enabling more "maker generation" successes—tying back to its core mission of code-free innovation that lowers barriers for the next wave of apps.
AppOnboard has raised $54.0M across 4 funding rounds. Most recently, it raised $20.0M Other Equity in January 2021.
Key people at AppOnboard.
AppOnboard has raised $54.0M in total across 4 funding rounds.
AppOnboard's investors include Raine Ventures, Gaingels, GVC Investment, London Venture Partners, Manta Ray Ventures, BITKRAFT Ventures, Digital Currency Group, foobar.vc, GSV Acceleration, Hiro Capital, Ken Howery, Laszlo Bock.
