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Trusted Dispatch provides an online platform that automates heavy equipment and freight shipping across North America. Utilizing advanced algorithms, it offers instant quotes and connects shippers directly with a network of vetted heavy haul truckers. This system streamlines logistics, ensuring efficient load matching and delivering significant cost savings.
The company was founded by Dusty Lavalley, its Chief Executive Officer. Lavalley identified inefficiencies in specialized heavy haul transportation, inspiring him to develop a digital solution. His vision aimed to modernize freight coordination, establishing a transparent and efficient marketplace for equipment movement.
Trusted Dispatch serves commercial shippers moving large equipment and independent heavy haul drivers seeking loads. The platform enables direct communication and transactions, bypassing intermediaries. Its vision is to become the premier digital hub for heavy equipment logistics, enhancing operational flow and maximizing resource utilization for its community.
Trusted Dispatch has raised $1.0M across 1 funding round.
Trusted Dispatch has raised $1.0M in total across 1 funding round.
Trusted Dispatch is a SaaS platform that automates shipping for heavy equipment, machinery, oversize loads, and freight across Canada and the USA, connecting shippers directly with verified truckers to eliminate brokers and empty hauls.[1][2][3][5] It serves startups, SMBs, mid-market businesses, enterprises, and individuals by providing instant quotes via algorithms, load matching, real-time tracking, route optimization, and secure payment processing held in trust until delivery.[1][2] The platform solves core trucking inefficiencies—like trucks driving empty, high brokerage fees, and manual quoting—saving shippers money, boosting driver revenue, and reducing emissions through better load utilization.[3]
With features like a mobile app, GPS integration, carrier verification, ratings, analytics dashboards, and 24/7 support, Trusted Dispatch streamlines the entire process from quoting to payment, headquartered in Calgary, Alberta.[1][3][4]
Founded in January 2015 by Dusty Lavalley, a former rodeo athlete with a farming background, Trusted Dispatch emerged from his insight into North American trucking's massive empty-mile problem.[3] Lavalley, now CEO and President, built the platform for non-tech-savvy users like farmers and contractors, initially focusing on service dispatching before a pivotal pivot about a year in, shifting to automated heavy equipment shipping after listening to shippers' needs.[3][4]
Early traction came from addressing real market gaps, growing to a team of eight by recent reports, with headquarters in Calgary and operations spanning Canada and the USA.[3][4] This bootstrapped evolution reflects Lavalley's hands-on industry tuning, turning personal experience into a broker-free shipping solution.[3]
Trusted Dispatch rides the logistics tech wave, automating a trillion-dollar global trucking industry plagued by 30-40% empty miles, high emissions, and broker opacity.[3] Its timing aligns with rising e-commerce freight demands, supply chain digitization post-pandemic, and sustainability pushes for greener hauling—fewer trucks on roads mean safer highways and lower GHG emissions.[3]
Market forces like North America's heavy equipment boom (construction, agriculture, energy) favor its niche focus, while platform efficiencies influence the ecosystem by enabling direct shipper-carrier connections, potentially scaling to global markets with universal empty-haul issues.[3]
Trusted Dispatch is poised for expansion beyond North America, targeting global heavy freight with its proven pivot and efficiency gains in a trillion-dollar sector.[3] Trends like AI-driven optimization, regulatory green mandates, and carrier apps will accelerate growth, evolving its influence from regional disruptor to international logistics staple—building on its broker-free model to capture more market share. This positions it squarely at the intersection of tech and trucking's overdue modernization.[3]
Trusted Dispatch has raised $1.0M in total across 1 funding round.
Trusted Dispatch's investors include Golden Section Ventures.
Trusted Dispatch has raised $1.0M across 1 funding round. Most recently, it raised $1.0M Series U in August 2022.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Aug 1, 2022 | $1M Series U | — | Golden Section Ventures | Announced |
