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Dataventure functions as a data and performance marketing partner, optimizing digital customer acquisition and engagement. It offers expertise in digital and local marketing, integrating PRM/CRM, drive-to-store, drive-to-web, and lead generation. It leverages first-party data and intelligence to enhance marketing performance and build strong customer relationships.
Dataventure formed from the strategic merger of Adventure Conseil and the Cardata group. This consolidation, driven by digital acquisition insights, aimed to establish a leading European data and performance marketing entity. Co-founders Jérémy Lellouche (CEO), Anne Lefort (Customer Operations), and Boris Bronkhorst (Product/Tech) were instrumental.
Dataventure serves clients enhancing digital presence, refining campaign efficacy, and improving customer relationship management. The company envisions itself as a preeminent European authority. Its vision is to empower businesses to connect with audiences and achieve sustainable growth via intelligent, data-driven strategies.
The Data Venture has 1 tracked investment across 1 company. The latest tracked deal is $3.6M ICO / Other Equity in Rand App in September 2021.
| Date | Company | Round | Lead Investor(s) | Co-Investor(s) |
|---|---|---|---|---|
| Sep 23, 2021 | Rand App | $3.6M ICO / Other Equity | Ignacio Fonts, Samuel Gil, CFA | Outlier Ventures |