Tactic

High-Level Overview

Tactic (gettactic.com) is a technology company based in Lehi, Utah, offering a collaboration tool designed to manage hybrid office spaces for businesses of all sizes.[1][7] It enables desk and room booking, optimizes scheduling, boosts productivity, and collects office usage data to bring teams together in physical workspaces.[1][7] With under 25 employees and revenue below $5 million, Tactic has secured less than $5 million in total funding across one round, targeting the growing demand for hybrid work solutions post-pandemic.[1]

The product serves enterprises transitioning to flexible office models, solving challenges like space allocation, resource management, and real-time occupancy tracking in hybrid environments.[1][7] Early growth indicators include its focus on scalable software for small to large businesses, though specific traction metrics remain limited in public data.[1]

Origin Story

Tactic emerged in the hybrid work era, headquartered at 2701 N Thanksgiving Way Ste 100 in Lehi, Utah, a hub for tech startups.[1] While founder details are not publicly detailed in available sources, the company launched as a response to post-2020 office return trends, developing software to manage physical collaboration spaces.[1][7] Pivotal early moments include securing initial funding under $5 million in a single round, establishing a foothold in business intelligence and workplace management software.[1] This positions Tactic amid Utah's "Silicon Slopes" ecosystem, leveraging local talent for rapid development of its core platform.[1]

Core Differentiators

Tactic stands out in the crowded workplace management space through targeted features for hybrid environments:

• Hybrid-Specific Optimization: Tools for desk and room booking, scheduling, and usage analytics to maximize office efficiency and reduce underutilization.[1][7]
• Scalability Across Business Sizes: Software tailored for small teams to large enterprises, with easy integration for managing hybrid office dynamics.[1]
• Data-Driven Insights: Collects real-time office usage data to inform decisions on space planning and productivity, differentiating from generic booking apps.[7]
• Ease of Deployment: Low-friction setup for businesses seeking quick wins in return-to-office strategies, with a focus on collaboration over mere reservations.[1]

These elements prioritize practical ROI for hybrid work, setting it apart from broader collaboration suites.[1][7]

Role in the Broader Tech Landscape

Tactic rides the hybrid work megatrend, fueled by persistent remote-office blends that demand smarter physical space utilization amid talent retention pressures.[1][7] Timing is ideal as 2025 data shows 70-80% of firms adopting hybrid models, amplifying needs for tools like Tactic's amid labor shortages and real estate optimization pushes. Market forces favoring it include rising corporate real estate costs and AI-enhanced workplace analytics, where Tactic's data collection positions it to influence ecosystem shifts toward evidence-based office design.[1][7] By enabling seamless in-office collaboration, it contributes to broader productivity gains, potentially integrating with HR and facilities tech stacks to shape sustainable work norms.

Quick Take & Future Outlook

Tactic is poised for expansion as hybrid work solidifies, with opportunities in AI-powered predictive booking and deeper integrations with tools like Microsoft Teams or Slack. Trends like office downsizing and wellness-focused designs will propel demand, potentially driving user growth beyond its current sub-$5M revenue base.[1][7] Its influence may evolve through partnerships in Utah's tech corridor, scaling to enterprise clients and enhancing its funding trajectory. Ultimately, Tactic exemplifies agile innovation in workplace tech, turning hybrid challenges into collaborative advantages.[1][7]