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Seidat provides a cloud-based sales platform optimizing marketing and sales presentations. Its core product enables teams to create, edit, present, share, manage, and analyze dynamic sales materials. The platform facilitates compelling presentations, often with virtual tours, accelerating sales processes for industries with meeting-based sales cycles.
Paulus Perkkiö and Per Nordling co-founded Seidat in 2015, driven by inefficiencies in traditional sales presentation management. They observed sales organizations struggled with fragmented content and inconsistent messaging, impeding client engagement. This insight led to developing a unified platform to centralize and enhance sales collateral, solving these professional challenges.
The platform serves sales teams across diverse sectors, including hospitality for corporate and MICE sales. Seidat's vision is to transform sales flows, providing tools for collaboration, brand consistency, and performance insights. The company empowers sales professionals to achieve successful outcomes through engaging, data-informed digital sales experiences.
Seidat has raised $1.0M across 1 funding round.
Seidat has raised $1.0M in total across 1 funding round.
Seidat is a Finnish B2B SaaS company that builds a cloud-based presentation platform designed to accelerate sales cycles for tech and software companies. It enables teams to create interactive, trackable sales materials like meeting memos, proposals, and decks that integrate with CRMs, embed multimedia, support eSignatures, and provide analytics on customer engagement.[1][2][3] Serving sales and marketing teams at both small local firms and larger international businesses, Seidat solves key pain points in managing, editing, presenting, sharing, and analyzing dynamic presentations, replacing inflexible tools with automated workflows and centralized content management to help sell outcomes over features and close deals faster.[1][3][4] With pre-seed funding, 11-50 employees, users in 30 countries, and pricing starting at €299/month, it shows steady growth through positive testimonials from CEOs at companies like Limber and Trustmary, who report higher close rates and ROI multiples.[1][2]
Seidat was founded in 2014 in Helsinki, Finland, by Paulus Perkkiö (current Founder & CEO) and his team at Buorre, a design agency specializing in sales and marketing materials.[2][3][5] Frustrated with traditional, inflexible presentation tools during years of building decks for sales, marketing, business, and training under Buorre, they developed Seidat as a more versatile "sales flow platform" that scales with growing teams.[3][5] Key early figures include Artem Kondratev as Head of Software Development & Partner.[2] Pivotal traction came from addressing real sales challenges, leading to pre-seed funding from investors like PC VENTURES and Partinc Capital, expansion to over 10 multinational employees by 2023, invoicing in 9 countries, and active users across 30.[2][3][5] The name "Seidat" draws from Sami holy sites symbolizing fortune and gathering points, mirroring how modern presentations drive business success through storytelling and discussion.[3]
Seidat stands out in the crowded presentation software market through sales-specific innovations tailored for tech teams:
Users highlight its simplicity over basic shape libraries or trial limits, positioning it as a full sales content management tool beyond static slides.[4][6]
Seidat rides the trend of sales enablement platforms in a remote, data-driven B2B sales era, where tech buyers demand interactive, personalized experiences amid lengthening cycles and hybrid teams.[1][3] Timing aligns with CRM proliferation (e.g., Salesforce, HubSpot) and AI-augmented sales tools, as Seidat's integrations and analytics capitalize on market forces like content fragmentation and the shift to "meeting-based" processes in SaaS/software sales.[1][2] In Finland's vibrant startup ecosystem (e.g., Maria01 hub), it influences by empowering smaller players to compete globally, fostering efficient storytelling that boosts close rates—echoed in testimonials—and supports the broader move toward outcome-focused selling in a €100B+ sales tech market.[1][2][5]
Seidat is poised for expansion by deepening AI-driven personalization in sales content and targeting mid-market tech firms hungry for edge in competitive deals. Rising demand for analytics-rich tools amid economic pressures will shape its path, potentially accelerating via Series A funding or partnerships with major CRMs. Its influence may evolve from niche Finnish innovator to global sales flow standard, as teams increasingly prioritize platforms that turn presentations into revenue engines—much like the seidat of old brought fortune to those who gathered around them.[3]
Seidat has raised $1.0M across 1 funding round. Most recently, it raised $1.0M Seed in June 2025.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Jun 1, 2025 | $1M Seed | — | Haatch, Notion Capital | Announced |
Seidat has raised $1.0M in total across 1 funding round.
Seidat's investors include Haatch, Notion Capital.
