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§ Private Profile · 701 5th Ave Ste 42, Seattle, Washington, 98104, United States
Roomza is a technology company.
Roomza develops a platform delivering verified, room-specific performance data for hotel accommodations. The company’s core product captures and surfaces granular feedback from actual guests, linking reviews directly to individual rooms based on confirmed reservations. This approach provides a unique, objective assessment of each room's attributes, moving beyond generic hotel ratings to offer precise insights for travelers and operators.
Founded in 2020 by Curtis Crimmins and Samantha Spring, Roomza initially operated its own hotel properties from 2022 to 2025. This direct experience revealed a critical insight: the quality of a guest's stay is determined at the room level, not merely by the hotel brand. Observing significant disparities in guest satisfaction between physically adjacent rooms, the founders recognized a fundamental gap in transparent, room-specific information, prompting their pivot in early 2025 to focus solely on their data-driven technology.
The platform serves travelers seeking accurate, pre-booking information about their exact room, as well as hotel operators and staff aiming to understand and improve specific room performance. Roomza's vision is to foster greater transparency within the hospitality sector, enabling more confident travel decisions and providing a new standard for honest, detailed room insights that benefit all stakeholders.
Roomza has raised $2.0M across 1 funding round.
Roomza has raised $2.0M in total across 1 funding round.
Roomza has raised $2.0M across 1 funding round. Most recently, it raised $2.0M Seed in November 2023.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Nov 1, 2023 | $2M Seed | Dream Ventures VC | Kombo Ventures, Samsung Next Ventures, SLVC, Kevin LEE, Phil Quist | Announced |
Roomza has raised $2.0M in total across 1 funding round.
Roomza's investors include Dream Ventures VC, Kombo Ventures, Samsung NEXT Ventures, SLVC, Kevin Lee, Phil Quist.
Roomza is a technology-driven hospitality startup that redefines hotel stays through personalization, automation, and operational efficiency, positioning itself as a competitive alternative to traditional hotels and platforms like Airbnb.[1][2][3] It offers guests app-based customization of room preferences, amenities, and experiences, while providing hotel owners a turn-key licensing model that boosts profitability via AI revenue management, reduced labor costs, and premium pricing—hotels can charge up to twice as much for Roomza rooms, limited to 20% of inventory for exclusivity.[2][3] Roomza serves travelers seeking tailored boutique experiences and hotel operators aiming to modernize underutilized spaces, solving issues like cumbersome check-ins, high operational costs, and impersonal stays with tech like automated housekeeping, digital communication, and pre-arrival personalization.[1][2]
The company has demonstrated strong growth momentum, launching Roomza Times Square at Pestana CR7 in late 2023, followed by announcements for Baltimore (April 2024), Miami Beach, and New Orleans in early 2024, often ahead of schedule through pilot testing and refinements.[1][2][6]
Roomza was founded in 2020 as a hotel brand with the vision of creating stays people truly loved, evolving from direct hotel operations to a broader tech platform amid realizations about confusing bookings and hidden perks.[3][4] Led by CEO Curtis Crimmins and CFO Samantha Spring, CPA, from its New York headquarters (with some records noting Seattle ties), the company emerged to address hospitality inefficiencies exposed or amplified by market shifts.[3][6]
The idea stemmed from challenges in traditional models—line waits, labor costs, rigid experiences, and wasted spaces—leading to proprietary tech for seamless operations and guest control.[1] Early traction included hundreds of thousands of guest stays, pilot successes enabling accelerated expansion, and pivots like the 2024 "Roomza for Hotels" licensing model, plus owned-concept openings like Times Square.[1][2][4][6]
Roomza rides the wave of hospitality tech disruption, blending AI personalization and automation to challenge Airbnb's flexibility and legacy hotels' scale amid rising consumer demand for customized, contactless experiences post-pandemic.[1][2][5] Timing aligns with 78% traveler preference for tailored stays and industry lag in tech adoption, enabling Roomza to capture market share through lower costs and higher margins in a fragmented sector.[2]
Market forces like labor shortages, OTA fees, and underutilized real estate favor its model, which transforms hotels into hybrid assets while influencing the ecosystem by proving viable franchising alternatives—potentially accelerating boutique licensing and tech integration across mid-tier properties.[2][3]
Roomza is primed for multi-city scaling with imminent openings in Baltimore, Miami Beach, and New Orleans, likely expanding its licensing to more partners as profitability proofs spread.[2][6] Trends like AI personalization, sustainable staffing, and direct-booking transparency will propel it, evolving from operator to platform influencer in a $1T+ industry craving efficiency. As it redefines "the truth about a hotel is in the rooms," Roomza could set new standards, blending tech efficiency with guest love to outpace rivals.[1][4][7]