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§ Private Profile · London, United Kingdom
Rest Less is a technology company.
Rest Less has raised $26.3M across 4 funding rounds.
Key people at Rest Less.
Rest Less has raised $26.3M in total across 4 funding rounds.
Rest Less operates as a digital platform dedicated to serving individuals aged 50 and over. It offers a comprehensive online community providing content, guidance, and resources across various topics pertinent to this demographic, encompassing work, learning, volunteering, and lifestyle. The platform aims to empower its users by curating valuable information and fostering connections.
The company was co-founded in 2018 by Sara Stephens and Stuart Lewis. Their insight centered on the underserved digital needs of the over-50 population, leading them to establish a dedicated online space. Based in the UK, the founders initiated Rest Less to address the specific challenges and opportunities faced by this age group.
The platform’s users are individuals in their fifties, sixties, and beyond, seeking support and information as they navigate later-life stages. Rest Less envisions creating an extensive and engaging digital community, enabling its members to continue living active, fulfilling lives through accessible resources and a supportive environment. The company focuses on the long-term well-being and engagement of its growing audience.
Rest Less is a UK-based technology company that operates a digital platform and mobile app providing resources, guidance, and community support for individuals aged 50 and above. It addresses key midlife transitions through services like job searching, career advice, volunteering, retirement planning, financial tools (including Rest Less Mortgages and Pensions), health content, lifestyle advice, and relationships.[1][2][4] Targeting the underserved "silver economy," Rest Less serves over one million members—one in seventeen UK adults aged 50-70—by challenging ageist stereotypes and promoting age inclusion, with strong growth fueled by £18.7M in total funding, including a £6.1M Series A round in 2022.[2][3]
The platform solves chronic under-support in employment, finance, health, and lifestyle for an aging population that controls over 75% of UK household wealth, offering tailored content, fee-free advice, and employer matching to empower "digitally native midlifers."[1][2]
Rest Less was founded in 2018 (with some sources noting a 2019 launch) by Stuart Lewis (CEO) and Sara Stephens (CTO) in Colchester, UK, inspired by their family members' struggles with midlife career changes and retirement transitions.[1][2][4] Starting as a jobs and careers site connecting age-inclusive employers with over-50s talent, it quickly expanded into a comprehensive platform with thousands of articles, guides, and new verticals like mortgages and pensions in response to member needs.[2]
Early traction came rapidly: by 2020, it secured €2.6M (approx. £2.2M) in funding; a £3M seed round followed from QED Investors, 1818 Venture Capital, and angels including Octopus Ventures; and the 2022 Series A from MTech Capital, Viola FinTech, and others propelled membership past one million, attracting figures like TV personality Davina McCall.[2][3][4]
Rest Less rides the silver economy wave, targeting a booming demographic driving all UK population growth and holding 75% of household wealth, yet overlooked by tech beyond elder care.[2][4] Its timing aligns with rising life expectancy, midlife transitions, and demand for age-inclusive solutions amid labor shortages and pension crises.[1][2]
Market forces like an aging society and "digitally native midlifers" favor its model, positioning it as a leader in fintech/consumer services for seniors, similar to QED-backed peers in consumer finance.[3][4] It influences the ecosystem by championing age diversity in hiring, inspiring platforms like WisdomCircle, and proving scalable tech can unlock value in underserved segments.[1]
Rest Less is poised for further dominance in the silver economy, potentially expanding financial services, AI-driven job matching, or international reach as aging trends accelerate globally. Trends like pension reforms, longevity tech, and inclusive hiring will shape its path, with its 1M+ community and investor backing (QED, Viola) enabling product evolution.[2][3][4]
Its influence may grow by redefining tech for the 50+ market, turning demographic shifts into opportunity and solidifying its role as the go-to platform for empowered aging.
Key people at Rest Less.
Rest Less has raised $26.3M across 4 funding rounds. Most recently, it raised $7.3M Other Equity in December 2022.
Rest Less has raised $26.3M in total across 4 funding rounds.
Rest Less's investors include Adoram Ga'ash, 1818 Venture Capital, Exceptional Ventures, MTech Capital, Octopus Ventures, QED Investors, Sony Financial Ventures, Viola Fintech, A3 Ventures, AngelList Syndicator, Double Prime LLP, Earlybird Venture Capital.
