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§ Private Profile · 171 Main St Suite 172 Los Altos, CA 94022
Pixie Technology is a technology company.
Pixie Technology develops a pioneering Location of Things (LoT) platform that enables users to precisely locate physical items. The company’s core product utilizes small, attachable trackers, known as Pixie Points, which communicate within a mesh network. Through a smartphone application, augmented reality overlays guide users directly to their misplaced belongings, transforming the process of finding lost possessions into an intuitive visual experience. This technology provides a digital identity for everyday objects, extending beyond simple proximity detection.
The company was co-founded by Amir Bassan-Eskenazi, who serves as CEO, and Ofer Friedman, the CTO. Operating as an Israeli firm, their initial insight stemmed from the pervasive challenge of losing everyday items, leading to the development of a novel solution to track and organize essentials. They dedicated several years to developing this platform, establishing themselves as early innovators in the emerging LoT sector.
Pixie Technology primarily serves consumers and businesses seeking to manage and find their valuable items efficiently. The company envisions a future where all physical objects possess a digital presence, allowing for continuous connectivity and precise location identification. Their long-term mission is to eliminate the frustration of lost items by providing a seamless and magical way to always know where things are, enhancing organization and peace of mind.
Pixie Technology has raised $20.0M across 2 funding rounds.
Pixie Technology has raised $20.0M in total across 2 funding rounds.
Pixie Technology has raised $20.0M across 2 funding rounds. Most recently, it raised $19.0M Series B in July 2016.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Jul 1, 2016 | $19M Series B | Spark Capital | 7percent Ventures, Andreessen Horowitz, Cedar Fund, Formic Ventures, Matrix, OurCrowd | Announced |
| Feb 1, 2014 | $1M Series U | — | 7percent Ventures, Andreessen Horowitz, Cedar Fund, Formic Ventures, Matrix, Spark Capital | Announced |
Pixie Technologies UK is an IT company specializing in AI-based CRM solutions that leverage advanced analytics, predictive insights, and automation to enhance customer relationship management for businesses across industries.[1] Their Pixie AI platform enables data-driven decision-making, anticipates trends, streamlines operations, and fosters personalized customer interactions, positioning it as a scalable tool for operational efficiency, cybersecurity, and custom software development.[1] The company emphasizes bespoke IT solutions through a diverse network of developers and professionals focused on strategy consulting, operations, and management consulting.[1]
Pixie Technologies UK operates as a UK-based IT firm with a mission to redefine business operations via innovative, adaptive technology solutions tailored to client needs.[1] Key details on founders or exact founding year are not specified in available sources, but the company highlights a dedicated team of skilled professionals and a global-minded, collaborative culture aimed at understanding client issues and delivering "outside the box" solutions.[1] Early emphasis appears on building comprehensive IT services, evolving into AI-powered CRM as a core offering to address dynamic business challenges like efficiency and cybersecurity.[1]
Pixie Technologies UK rides the wave of AI integration in enterprise software, particularly CRM, where market forces like rising demand for predictive analytics and automation favor scalable platforms amid digital transformation pressures.[1] The timing aligns with businesses seeking efficiency in uncertain environments, as AI tools like Pixie help navigate data overload and personalize services at scale.[1] By offering comprehensive IT solutions, including strategy and operations consulting, Pixie influences the ecosystem by empowering firms to adopt advanced tech, potentially accelerating adoption in sectors like finance and customer service.[1]
Pixie Technologies UK is poised to expand its AI-CRM footprint through ongoing innovation in analytics and automation, capitalizing on the growing need for intelligent business tools. Trends like deeper AI investments and quarterly feature releases—seen in related Pixie platforms—could shape its trajectory, enhancing scalability for B2B clients.[1][3] Its influence may evolve by solidifying as a go-to partner for tailored IT, much like its foundational role in redefining CRM today, delivering transformative edges in a competitive tech arena.[1]
Pixie Technology has raised $20.0M in total across 2 funding rounds.
Pixie Technology's investors include Spark Capital, 7percent Ventures, Andreessen Horowitz, Cedar Fund, Formic Ventures, Matrix, OurCrowd.