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New Commerce Ventures is a venture capital firm founded in 2022 and based in Tokyo, Japan. It operates as a specialized VC fund, concentrating its investment activities exclusively within the commerce sector. The firm's core mission involves providing support for the growth of startups that are developing innovative solutions in this field.
Beyond direct investment, New Commerce Ventures actively works to facilitate co-creation opportunities between these emerging startups and established businesses. This approach is designed to accelerate innovation and foster synergistic partnerships. Ultimately, the firm aims for its strategic investments and collaborative efforts to contribute to the realization of a sustainable society.
Key people at New Commerce Ventures.
New Commerce Ventures operates as a venture capital fund specifically focused on the commerce sector, aiming to support startup growth and facilitate collaboration between startups and established businesses.
It supports startups' growth and fosters co-creation between startups and established businesses, and also participates in industry events such as retail exhibitions.
New Commerce Ventures operates as a venture capital fund specifically focused on the commerce sector, aiming to support startup growth and facilitate collaboration between startups and established businesses.
It supports startups' growth and fosters co-creation between startups and established businesses, and also participates in industry events such as retail exhibitions.
Key people at New Commerce Ventures.
New Commerce Ventures is a venture capital firm established in 2022, with its headquarters located in Tokyo, Japan. The firm positions itself as a dedicated VC fund specializing in the commerce sector. Its operational model centers on identifying and supporting startups that are developing new solutions and technologies within the retail, e-commerce, and broader commercial landscape. This specialized focus allows the firm to cultivate deep expertise and networks relevant to its investment thesis.
The firm's strategic objectives include not only providing capital but also offering comprehensive support to accelerate the growth trajectories of its portfolio companies. This support extends to various aspects of business development, market entry, and scaling operations. New Commerce Ventures aims to be a proactive partner, leveraging its industry insights to guide startups through critical growth phases.
A significant aspect of New Commerce Ventures' approach is its commitment to fostering co-creation. The firm actively works to build bridges between innovative startups and established corporations, encouraging collaborative ventures that can benefit both parties. These partnerships are designed to help startups gain market access and resources, while established companies can integrate cutting-edge solutions and maintain competitive advantage.
Ultimately, New Commerce Ventures articulates a broader mission beyond financial returns. Through its focused investments in the commerce sector and its emphasis on collaborative innovation, the firm seeks to contribute to the development of a sustainable society. This involves supporting ventures that not only drive economic growth but also address societal needs and promote responsible business practices within the commercial ecosystem.
New Commerce Ventures has 3 tracked investments across 3 companies. The latest tracked deal is $11.1M Series A in CommerceX Holdings in February 2026.
| Date | Company | Round | Lead Investor(s) | Co-Investor(s) |
|---|---|---|---|---|
| Feb 3, 2026 | CommerceX Holdings | $11.1M Series A | — | Dual Bridge Capital, Gogin Capital, Harizury, Mitsubishi UFJ Capital, Nanto Capital Partners, Nissay Capital, R6B America, Seven Rich Group |
| Nov 27, 2025 | PieVAT | $15.5M Series A | — | Builders VC, Context Ventures, Coral Capital, DG Ventures, Dreamcraft Ventures, Green Visor Capital, Math Venture Partners, Plug And Play Japan |
| Aug 5, 2025 | Qlay Technologies | $1.4M Pre-Seed | — | Anobaka, B Dash Ventures, Digital Garage, East Ventures, Headline, KDDI, Nissay Capital, Z Venture Capital |