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§ Private Profile · Sao Paulo, Brazil
Mission Brasil is a technology company.
Mission Brasil operates an on-demand services platform that facilitates digital outsourcing by connecting businesses with a distributed network of individuals. The company’s core product empowers companies to assign various tasks or "missions" to a user base, leveraging smartphone technology for execution and verification. This approach provides a scalable and flexible solution for businesses seeking efficient task completion, while offering individuals accessible opportunities for supplementary income through micro-tasks.
The company was founded in 2016 by Thales Zanussi, who serves as CEO, and Eduardo Parucker, the Co-Founder and CTO. Their combined insight stemmed from observing the evolving nature of work and the potential of mobile technology to redefine labor, particularly in an increasingly connected world. Zanussi and Parucker envisioned a platform that could seamlessly bridge the gap between corporate operational needs and individuals seeking flexible earning opportunities.
Mission Brasil primarily serves companies looking to outsource specific tasks, ranging from data collection to operational checks, by engaging a geographically dispersed workforce. The platform's users, known as "Missionautas," are individuals seeking to monetize their spare time and mobile devices. The company's long-term vision centers on continually reinventing the mobile work landscape, fostering a robust ecosystem where businesses can efficiently scale their operations and individuals can consistently find avenues for flexible remuneration.
Mission Brasil has raised $4.7M across 2 funding rounds.
Mission Brasil has raised $4.7M in total across 2 funding rounds.
Mission Brasil has raised $4.7M in total across 2 funding rounds.
Mission Brasil's investors include DOMO Invest, Headline, Headline (formerly e.ventures), Romero Rodrigues, Upload Ventures.
Mission Brasil has raised $4.7M across 2 funding rounds. Most recently, it raised $3.7M Seed Extension in December 2025.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Dec 5, 2025 | $3.7M Seed Plus | DOMO Invest, Headline | — | Announced |
| Sep 1, 2023 | $1M Seed | DOMO Invest, Headline | Romero Rodrigues, Upload Ventures | Announced |
Mission Brasil is a Brazilian technology startup founded in 2016 that operates the largest rewards services platform in the country, enabling users to earn money via a mobile app by completing on-demand tasks such as legal/administrative work, retail monitoring, last-mile logistics, direct sales, field force management, and market research/audits.[1][2][4] It connects companies needing scalable, traceable field services with a nationwide network of "Missionaries" (users), who perform missions in real-time, reducing operational costs and providing national coverage while paying only for successful outcomes.[1][2] The platform serves businesses in retail, logistics, sales, and intelligence sectors, solving challenges like visibility gaps, slow due diligence, and inflexible staffing through gamified tech and staff-on-demand scalability; it recently hit 1 million users and saw 170% hiring growth in November 2025 due to Black Friday demand.[1][3]
Mission Brasil launched in 2016 with the ambitious goal of reinventing work in a mobile world, blending creative problem-solving and technology to match companies with flexible workers via an app.[1] Key leadership includes a Chief Technology Officer and Co-Founder driving the tech backbone.[2] The idea emerged from recognizing the need for on-demand, traceable field services in Brazil's vast market, evolving from basic task outsourcing to a comprehensive platform supporting legal copies, audits, logistics, and sales—gaining early traction through national scalability and real-time tracking.[1][2] Pivotal growth hit in 2025, reaching 1 million users amid seasonal surges like Black Friday, which boosted hiring 170%.[3]
Mission Brasil rides the gig economy wave in Brazil, capitalizing on smartphone penetration and demand for flexible labor in a market where traditional staffing lags for field-intensive tasks like retail audits and logistics.[1][2][4] Timing aligns with post-pandemic shifts to mobile work and e-commerce booms—evident in Black Friday's 170% hiring surge—amid market forces like rising consumer data needs and supply chain pressures favoring traceable, scalable platforms over rigid teams.[3] It influences Brazil's startup ecosystem by democratizing income opportunities for users while equipping SMEs and enterprises with cost-effective intelligence, accelerating digital transformation in retail and logistics sectors.[1][2]
Mission Brasil's momentum—1M users, explosive seasonal growth—positions it for expansion into adjacent services like advanced AI-driven analytics or international markets, fueled by gig platform trends and Brazil's digital economy.[2][3] Rising e-commerce and on-demand logistics will shape its path, potentially evolving influence through deeper enterprise integrations and user ecosystem tools. As the pioneer redefining mobile work since 2016, it stands ready to scale its disruptive model nationwide and beyond.[1]