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Live Tinted was established in 2018, initially forming as a digital community dedicated to fostering representation across all skin tones. This community-driven approach aimed to highlight and celebrate the diversity of shades often overlooked in traditional beauty narratives. The company's foundational mission centered on inclusivity, striving to create a space where individuals felt seen and represented.
Live Tinted has raised $3.0M across 2 funding rounds.
Live Tinted began as a digital community centered on representation for diverse skin tones before expanding into a beauty brand that develops and sells cosmetic products.
Live Tinted is headquartered in Los Angeles, California, where it manages its operations and product development.
Live Tinted began as a digital community centered on representation for diverse skin tones before expanding into a beauty brand that develops and sells cosmetic products.
Live Tinted is headquartered in Los Angeles, California, where it manages its operations and product development.
Live Tinted has raised $3.0M across 2 funding rounds. Most recently, it raised Series B in February 2026.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Feb 3, 2026 | Series B | Curate Capital | Business Opportunities For L'Oréal Development, Monogram Capital Partners, Unilever Ventures | Announced |
| Sep 27, 2021 | $3M Seed | Daphne CHE | Curate Capital, Fearless Fund, Halogen Ventures | Announced |
Building on its community roots, Live Tinted transitioned into a beauty product company. It now develops and offers a range of cosmetic products designed to serve a broad spectrum of complexions. The brand's product line reflects its commitment to providing solutions for various skin tones, moving beyond conventional beauty standards.
The company maintains its headquarters in Los Angeles, California, from which it manages its product development, manufacturing, and distribution. Live Tinted operates as an active startup within the beauty industry, focusing on growth and market presence.
Live Tinted employs a team of 11 to 50 individuals, contributing to its product innovation and brand outreach. The company's strategic leadership includes recent appointments, such as Amanda Domaleczny as President, indicating an ongoing focus on organizational development and market expansion.
Through its evolution from a digital platform to a product-centric brand, Live Tinted continues to emphasize its core value of representation. It aims to provide beauty solutions that resonate with and cater to a diverse global consumer base.
