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Kashew, based in the Bay Area, California, USA, operates an online marketplace for stylish, quality, and affordable used furniture. The platform aims to simplify the acquisition and sale of pre-owned items for individual buyers and sellers, offering a full money-back guarantee and on-demand delivery services across the continental United States. This approach seeks to make purchasing second-hand furniture as straightforward and reliable as buying new items. Since its early 2022 launch, Kashew has achieved a significant $350,000 milestone within 18 months of operation. The company focuses on the growing furniture resale market by providing a trusted and convenient solution. Kashew was founded in early 2022 by Per Obiora and Francesco De Conto. Its business model centers on marketplace model connecting sellers and buyers of used furniture, revenue likely from commissions or fees.
Kashew has raised $130K across 1 funding round.
Kashew has raised $130K in total across 1 funding round.
Kashew has raised $130K across 1 funding round. Most recently, it raised $130K Seed in August 2022.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Aug 1, 2022 | $130K Seed | — | Expert Dojo, Human Capital, Incisive Ventures, Launchpad Venture Group, Pitbull Ventures, Single FIN Ventures, Alex Beckman, Dale Okuno | Announced |
Kashew has raised $130K in total across 1 funding round.
Kashew's investors include Expert Dojo, Human Capital, Incisive Ventures, Launchpad Venture Group, Pitbull Ventures, Single Fin Ventures, Alex Beckman, Dale Okuno.
Kashew is a technology company that operates as a marketplace connecting second-hand furniture stores to online buyers, boosting stores' revenue by up to 20% through digital sales. Founded by first-time entrepreneur Francesco De Conto, it focuses on preloved furniture from brands like Autonomous, offering ergonomic chairs, adjustable desks, and smart office solutions at up to 80% off retail with nationwide delivery and satisfaction guarantees[2][3]. Kashew serves thrift stores, consumers seeking affordable quality furniture, and solves inventory liquidity issues for physical retailers by bridging offline stock to e-commerce, while also pursuing educational tools like a mobile app for National History Day participants[1][3].
Kashew was co-founded by Francesco De Conto, a self-taught web developer with a bachelor's in marketing and management, who previously worked in edtech in San Francisco[3]. The idea emerged from recognizing the gap between physical second-hand furniture stores and online marketplaces, enabling stores to digitize inventory and increase sales without building their own platforms[3]. Early traction includes partnerships with brands like Autonomous for preloved smart office furniture and development of niche apps, such as the first mobile tool for National History Day Georgia to aid student competitors[1][2].
Kashew rides the circular economy and resale boom, fueled by sustainability demands, remote work's need for affordable ergonomic setups, and e-commerce growth post-pandemic[2][3]. Timing aligns with rising consumer preference for preloved goods—reducing waste while offering premium brands cheaply—amid market forces like inflation and supply chain shifts favoring local inventory digitization[2]. It influences the ecosystem by empowering small second-hand stores with tech infrastructure, democratizing online sales for non-digital natives and accelerating furniture resale marketplaces[3].
Kashew's blend of furniture resale and software iteration positions it to expand into broader thrift digitization or edtech, leveraging Francesco De Conto's versatile background. Trends like AI-driven inventory matching and AR previews for furniture could amplify growth, while sustainability mandates strengthen its moat. Expect deeper brand partnerships and geographic scaling, evolving Kashew from niche marketplace to key player in tech-enabled circular retail—iteratively solving liquidity "problems" for retailers nationwide[1][2][3].
