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§ Private Profile · Manhattan, NY, USA
Web3 platform for brands and creators to launch digital-physical experiences via NFC chips linking merchandise to blockchain.
IYK provides tools for brands, creators, musicians, and artists to launch Web3 activations by embedding NFC chips in physical merchandise, linking items to blockchain for authenticity verification, NFT unlocks, and direct customer engagement. The company offers a self-service platform with APIs for digital-physical integrations and raised $16.8 million in seed funding in September 2023, led by a16z crypto. Other investors include Collab Currency, Lattice Capital, and 1kx, while customers feature Adidas, 9dcc, and VÉRITÉ. IYK participated in a16z’s Crypto Startup School before its funding round and the launch of its platform. The company was founded by Ryan Ouyang and Christopher Lee. Its business model centers on seed-funded startup, provides self-service platform, APIs, and modular tools to brands and creators for digital-physical integrations.
IYK has raised $16.8M across 1 funding round.
IYK has raised $16.8M in total across 1 funding round.
IYK has raised $16.8M across 1 funding round. Most recently, it raised $16.8M Seed in October 2023.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Oct 2, 2023 | $16.8M Seed | A16z Crypto | 1KX, Collab+Currency, Gmoney, Lattice Capital | Announced |
IYK has raised $16.8M in total across 1 funding round.
IYK's investors include a16z crypto, 1kx, Collab+Currency, Gmoney, Lattice Capital.