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§ Private Profile · Tel Aviv, Israel
eBPF observability platform for cloud-native applications, offering infrastructure monitoring without code changes.
Groundcover is an observability platform providing eBPF-based monitoring for cloud-native applications without invasive code changes, headquartered in Tel Aviv, Israel, and California, USA. The company offers a SaaS solution that allows customers to host data on-premises or in their chosen cloud, aiming to disrupt legacy APM tools like Datadog and New Relic by improving scalability and cost-effectiveness. Serving hundreds of enterprise clients, including Fortune 100 firms, Groundcover has raised $60 million in total funding. This includes a $35 million Series B round in April 2025 led by Zeev Ventures, with participation from Angular Ventures, Heavybit, and Jibe Ventures. The firm has grown its ARR by 500% since last year and employs 60 individuals. It was founded in 2021 by Shahar Azulay (CEO, ex-Apple ML Manager) and Yechezkel Rabinovich (CTO, ex-CyberMDX Chief Architect).
groundcover has raised $60.0M across 3 funding rounds.
groundcover has raised $60.0M in total across 3 funding rounds.
groundcover has raised $60.0M in total across 3 funding rounds.
groundcover's investors include Zeev Ventures, Angular Ventures, Bullpen Capital, Golden Ventures, M12, Zeev Capital, Oren Dobronsky, Oren Zeev.
groundcover is a cloud-native observability platform powered by eBPF, designed for modern production environments. It provides comprehensive monitoring including log management, infrastructure monitoring, and application performance monitoring (APM), enabling teams to capture full-fidelity telemetry without sampling, rate limits, or cost compromises.[1][2][3][4] Serving engineering teams at scale—such as those at BigBasket—groundcover solves the problem of expensive, restrictive SaaS observability by running in users' own VPCs with flat per-host pricing starting at $20/month, zero code changes, and unlimited data retention.[2][3][4] Its growth momentum is evident in positive user reviews praising cost reductions (e.g., halving expenses while expanding coverage), ease of deployment, and robust insights, positioning it as a strong alternative to incumbents like New Relic and Grafana Labs.[1][2][4]
Founded in 2021 in Tel Aviv, Israel, groundcover was co-founded by Shahar Azulay (CEO) and Yechezkel Rabinovich (CTO), who brought expertise in cloud-native technologies to challenge legacy observability tools.[1][3] The idea emerged from recognizing the limitations of SaaS-based solutions—high costs, data tradeoffs, and lack of control—in increasingly complex cloud-native stacks involving Kubernetes, microservices, and LLMs.[2][3] Early traction came from its eBPF-powered sensor, which deploys instantly for full-stack visibility without instrumentation, quickly gaining trust from production teams demanding more data and less hassle; the company now operates with a presence in California and is actively expanding its team.[3]
groundcover stands out in the crowded observability market through these key advantages:
groundcover rides the observability explosion in cloud-native ecosystems, where Kubernetes, serverless, and AI workloads generate massive telemetry that traditional SaaS tools (e.g., New Relic, Chronosphere) struggle to handle cost-effectively.[1][2] Its timing is ideal amid rising data sovereignty regulations, eBPF maturity, and DevOps demands for full-fidelity insights without vendor lock-in—market forces like exploding cloud costs (up to 30-50% from monitoring alone) favor its BYOC approach.[2][3] By enabling teams to own their data and scale infinitely, groundcover influences the ecosystem toward self-hosted, developer-centric tools, reducing reliance on bloated SaaS and accelerating innovation in high-scale environments like e-commerce and fintech.[1][4]
groundcover is poised to capture share from SaaS giants as teams prioritize control and cost in an era of hyperscale AI and edge computing. Expect expansions into LLM-specific observability, deeper integrations with emerging stacks, and global growth via its Tel Aviv-California hubs, potentially drawing more venture backing. Trends like eBPF ubiquity and zero-trust architectures will amplify its edge, evolving it from challenger to category leader—owning observability starts here, freeing engineers to build without boundaries.[2][3]
groundcover has raised $60.0M across 3 funding rounds. Most recently, it raised $35.0M Series B in April 2025.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Apr 1, 2025 | $35M Series B | Zeev Ventures | Angular Ventures, Bullpen Capital, Golden Ventures, M12, Zeev Capital, Oren Dobronsky | Announced |
| Sep 1, 2022 | $20M Series A | Oren Zeev | Zeev Capital, Oren Dobronsky | Announced |
| Dec 1, 2021 | $5M Seed | — | Angular Ventures, Bullpen Capital, Golden Ventures, M12 | Announced |