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Eyewa is a direct-to-consumer omnichannel eyewear retailer based in Dubai, United Arab Emirates, that supplies prescription eyeglasses, sunglasses, and colored contact lenses to consumers throughout the Gulf Cooperation Council region. Initially launched as a pure e-commerce platform working directly with suppliers to streamline purchasing, the company has since transitioned into a hybrid retail model operating over 100 physical brick-and-mortar stores across the Middle East. The retailer's diverse product portfolio encompasses both proprietary in-house labels and globally recognized designer brands, including Ray-Ban, Oakley, and Prada. Supported by an initial $1.1 million seed funding round led by the venture capital firm Equitrust, the organization has scaled its regional footprint significantly and reportedly generates approximately $225 million in annual revenue. Eyewa was officially founded in August 2017 by former Foodpanda Middle East executives Anass Boumediene and Mehdi Oudghiri.
Eyewa has raised $123.5M across 3 funding rounds.
Eyewa has raised $123.5M in total across 3 funding rounds.
Eyewa has raised $123.5M in total across 3 funding rounds.
Eyewa's investors include Nuwa Capital.
Eyewa has raised $123.5M across 3 funding rounds. Most recently, it raised $100.0M Series C in November 2024.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Nov 27, 2024 | $100M Series C | — | — | Announced |
| Jun 28, 2021 | $21M Series B | Nuwa Capital | — | Announced |
| Aug 11, 2020 | $2.5M Series A Plus | — | — | Announced |