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§ Private Profile · London, United Kingdom
Automated trading platform for retail investors to build and execute crypto strategies without coding. Expanding to equities, commodities, FX.
Coinrule has raised $2.7M across 2 funding rounds.
Key people at Coinrule.
Coinrule was founded in 2018 by Oleg Giberstein (Founder) and Gabriele Musella (CEO, Founder) and Zdenek Hofler (Founder).
Coinrule has raised $2.7M in total across 2 funding rounds.
Based in London, United Kingdom, Coinrule is a financial technology company that provides a no-code automated trading platform for retail investors to build and execute cryptocurrency trading strategies. The company operates on a monthly subscription fee model and is actively expanding its software capabilities to support additional asset classes, including traditional equities, commodities, and foreign exchange markets. Operating with a core staff of seven to eight employees, the firm reported a 43 percent month-over-month revenue growth rate during its participation in the Y Combinator Summer 2021 cohort. Coinrule secured $2.2 million in seed funding in September 2021 from a group of notable technology investors, including Fitbit founder James Park, Twitch founder Kevin Lin, and AngelList founder Naval Ravikant. The organization was officially founded in March 2018 by co-founders Gabriele Musella, Oleg Giberstein, and Zdeněk Höfler.
Coinrule is an automated trading platform designed to simplify and democratize algorithmic trading for both cryptocurrency and stock investors. It enables users to create and deploy trading strategies without any coding skills through an intuitive "If-This-Then-That" (IFTTT) rule builder. The platform serves retail traders and investors who want to automate their trading activities across major crypto exchanges like Binance, Coinbase, Kraken, and stock markets via Alpaca integration. Coinrule addresses the challenge of manual trading by automating strategy execution, reducing emotional bias, and providing risk management tools such as stop-loss and take-profit orders. It supports both beginners and experienced traders by offering pre-built templates and customizable strategies, fostering growth in automated trading adoption[1][2][3][5].
Coinrule was founded to bridge the gap between complex algorithmic trading and everyday investors who lack programming skills. While specific founding year and founders' details are not explicitly stated in the sources, the platform has evolved to focus on accessibility, security, and flexibility in automated trading. It has grown to support over 20 major crypto exchanges and stock trading through Alpaca, reflecting an expansion from purely crypto-focused automation to a broader financial market automation tool. Early traction came from its no-code approach and the ability to automate sophisticated strategies, which attracted a wide user base seeking to optimize trading performance without technical barriers[1][4][5].
Coinrule rides the growing trend of democratizing algorithmic trading by lowering the technical barriers that traditionally limited access to automated strategies. The timing is significant as cryptocurrency and stock markets become increasingly volatile and complex, making manual trading less feasible for many investors. Market forces such as the rise of retail trading, demand for 24/7 market participation, and advances in API connectivity favor platforms like Coinrule. By enabling users to automate trades across multiple asset classes and exchanges, Coinrule influences the broader ecosystem by promoting smarter, data-driven investment behaviors and fostering innovation in no-code financial technology solutions[1][2][4][5].
Looking ahead, Coinrule is well-positioned to expand its user base by enhancing its platform with more sophisticated AI-driven strategy recommendations and deeper integrations with decentralized finance (DeFi) protocols. Trends such as increasing retail investor participation, the rise of multi-asset algorithmic trading, and growing demand for personalized automation will shape its evolution. Coinrule’s influence may grow as it continues to empower non-technical traders to compete with professional algorithmic traders, potentially driving broader adoption of automated trading in both crypto and traditional markets. Its future success will likely hinge on maintaining ease of use while integrating advanced features that appeal to experienced traders, thus tying back to its core mission of making algorithmic trading accessible to all[1][4][5].
Coinrule was founded in 2018 by Oleg Giberstein (Founder) and Gabriele Musella (CEO, Founder) and Zdenek Hofler (Founder).
Coinrule has raised $2.7M in total across 2 funding rounds.
Coinrule's investors include 01 Advisors, 2xN, AAF Management Ltd., AirAngels, Andreessen Horowitz, Awesome Ventures, Backed VC, Basecamp Fund, Brainchild, Breakthrough Energy Ventures, CrunchFund, Cubit Capital.
Key people at Coinrule.
Coinrule has raised $2.7M across 2 funding rounds. Most recently, it raised $2.0M Seed in September 2021.
