BAT Ventures

Btomorrow Ventures (BTV) serves as British American Tobacco’s corporate venture capital arm, investing in and scaling external businesses. It uniquely combines the global resources and established networks of its parent company with entrepreneurial agility. BTV primarily targets ventures accelerating transformation, focusing on functional food and beverage brands, emerging technologies, and impactful environmental, social, and governance (ESG) solutions.

Established in 2020 by British American Tobacco, BTV originated from the insight that external innovation was key to corporate evolution. It was designed to build world-class businesses by integrating BAT's operational expertise and financial backing with entrepreneurial ventures, introducing novel technologies and global perspectives. This approach facilitates a strategic synergy between corporate scale and startup innovation.

BTV partners with ambitious entrepreneurs developing advanced technologies or consumer products with positive societal and environmental impact. Its investment thesis strongly emphasizes robust ESG solutions, aiming to address critical global challenges. Ultimately, Btomorrow Ventures advances British American Tobacco’s mission of building "A Better Tomorrow" through strategic, forward-looking investments that shape future consumer landscapes.