Assist Ventures

Interactive Gaming Ventures provides independent video game developers strategic support through direct financial investment, expert guidance, and industry connections. It supplies project funding, development resources, comprehensive marketing, public relations, and distribution strategies. This integrated approach enables creators to focus on game development, leveraging seasoned expertise for market entry and success.

The firm launched in March 2018, co-founded by Jack Tretton, former CEO of Sony Computer Entertainment America, and Doug Kennedy, CEO of Studio Wildcard. Tretton, after 19 years at Sony, recognized a void: indie developers lacked capital and acumen for market success. This insight, following his 2014 departure, inspired the venture.

Interactive Gaming Ventures targets indie game studios, fostering growth and market scale. Its vision empowers these developers with vital investment and strategic management, ensuring projects gain appropriate industry visibility. The firm connects promising titles with experienced investors familiar with the gaming sector’s dynamics.