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§ Private Profile · 3423 Piedmont Rd Ne Ste 455 Atlanta, GA 30305 United States
B2B software transforming marketing assets into AI-driven short-form videos for B2B marketers, agencies, and franchise networks
Adpipe is an Atlanta, Georgia-based software company that provides an AI-powered video platform enabling enterprise brands to repurpose existing marketing assets into scalable, localized content. The platform utilizes computer vision and automation to transform static images, text, and long-form footage into short-form, motion-based videos for digital advertising and social media channels. Operating under a business-to-business subscription model, the company serves clients like heavy equipment manufacturer Ziegler by reducing the need for dedicated internal video production teams. The startup has financed its operations through venture capital, highlighted by a $12 million Series A funding round in 2025 led by LGVP, which followed earlier seed financing. Additional financial backers include Atlanta Ventures, Engage VC, and Frame.io founder Emery Wells. Evolving from a previous video production agency, Adpipe was founded in 2023 by Andrew Levy and Sam Birdsong.
Adpipe has raised $21.0M across 3 funding rounds.
Adpipe has raised $21.0M in total across 3 funding rounds.
Adpipe has raised $21.0M in total across 3 funding rounds.
Adpipe's investors include Itai Tsiddon, Blue Heron Capital, Emery Wells, Tom Noonan, Atlanta Ventures, Engage.
Adpipe has raised $21.0M across 3 funding rounds. Most recently, it raised $12.0M Series A in September 2025.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Sep 1, 2025 | $12M Series A | Itai Tsiddon | Blue Heron Capital, Emery Wells, TOM Noonan, Atlanta Ventures, Engage | Announced |
| Dec 1, 2023 | $6M Series A | Atlanta Ventures | Blue Heron Capital, TOM Noonan | Announced |
| Feb 1, 2023 | $3M Seed | — | Blue Heron Capital | Announced |
AdPipe is an AI-powered platform that accelerates video production for marketing and video teams by analyzing existing footage to generate, repurpose, and optimize high-impact videos for channels like social media, email, landing pages, and paid ads.[1][2][3] It serves global marketing teams and businesses looking to scale authentic video output without additional time or cost, solving the problem of underutilized video libraries—unlocking 95% of idle footage through instant AI search, indexing, clipping, and automation that delivers drafts in seconds and launches videos in hours rather than weeks.[1][2][3] The platform claims 8× higher conversions and is trusted by large organizations, enabling a shift from weekly to continuous video production while offering intuitive editing for customization.[1][2][3]
AdPipe demonstrates strong growth momentum, including a recent headquarters move from Athens to a standalone office at Atlanta Tech Village in South Downtown, Atlanta, alongside raising $12 million in funding as of September 2025.[4]
AdPipe was founded by Sam and Andrew, who spent a decade in video production through their business Chispa House, capturing stories for top global brands.[3] They noticed marketers posted longer-form videos a few times before moving on, leaving valuable footage untapped, which inspired them to build software that repurposes existing videos into new motion graphics and content.[3] After two years of development, AdPipe launched to transform organizations from static to motion-first marketing, humanizing brands through personalized, motion-based storytelling.[3] The company recently expanded from Athens to a new headquarters in revitalizing South Downtown Atlanta at Atlanta Tech Village, marking a pivotal step in scaling operations.[4]
AdPipe rides the wave of AI-driven content automation in marketing, where motion-based videos outperform static content with proven ROI gains like 300% email clicks and 66% more leads, amid surging demand for personalized, scalable video in a multi-channel world.[3] Timing aligns with video's dominance—global teams need tools to handle vast footage libraries efficiently as AI lowers barriers to high-quality production, countering labor-intensive editing.[1][2][3] Market forces like revitalizing startup hubs (e.g., Atlanta's South Downtown) and $12M funding fuel its growth, positioning AdPipe to influence the ecosystem by enabling "motion-first" strategies that humanize brands and boost engagement in fragmented audiences.[3][4]
AdPipe is poised to expand as AI video tools become essential for marketing scale, potentially integrating deeper localization AI, advanced personalization, and enterprise features to capture more of the $100B+ video marketing market. Trends like real-time content generation and cross-platform optimization will shape its path, amplifying influence as teams rely on it for "non-stop" storytelling. With fresh funding and HQ momentum, expect aggressive growth, partnerships, and ecosystem leadership—transforming unused footage into a core competitive edge, just as founders envisioned giving videos "new life."[3][4]