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The American Automobile Association (AAA) delivers a comprehensive suite of services encompassing automotive support, travel planning, insurance products, and financial assistance. The organization operates a vast network providing roadside assistance, developing trip itineraries, and offering exclusive member discounts. Its operational model focuses on a broad service offering to support various aspects of its members' daily lives and travel needs.
Founded in 1902 by a coalition of nine motor clubs, AAA emerged from the collective insight that motorists required organized advocacy for improved roads, equitable laws, and safer vehicles. These initial automotive enthusiasts aimed to establish a dedicated entity to champion driver and passenger rights, addressing the nascent challenges of automobile travel and promoting a culture of safe mobility from its inception.
Serving over 65 million members across North America, AAA's product is tailored for individuals seeking comprehensive support for their automotive, travel, and personal safety requirements. The organization’s enduring vision centers on continually advocating for motorists, advancing vehicle and road safety, and championing the rights of travelers, striving to enhance its members’ overall life journey through dependable services and ongoing support.
AAA has 3 tracked investments across 2 companies. The latest tracked deal is $3.2M Seed in AUTIO in February 2022.
| Date | Company | Round | Lead Investor(s) | Co-Investor(s) |
|---|---|---|---|---|
| Feb 28, 2022 | AUTIO | $3.2M Seed | Camping World | Pasadena Angels, Seraph Group |
| May 19, 2021 | Super | $50.0M Series C | Matthew Raubacher | Asahi Kasei, Gaingels, Liberty Mutual Strategic Ventures, Moderne Ventures, Munich RE Ventures, Reach |
| Apr 2, 2021 | AUTIO | $1.6M Pre-Seed | — | Kevin Costner, Marcus Lemonis, Cooley, NextGen Venture Partners, Snap |