50inTech

50inTech is a Paris, France-based professional network and recruitment platform that provides software-as-a-service tools to help technology companies measure and improve gender diversity. The company operates a job board and offers a proprietary assessment tool called the Gender Score, which allows organizations to evaluate their internal diversity and inclusion metrics. The platform currently hosts a community of over 20,000 female technology professionals and partners with more than 100 corporate clients. To support its European expansion, the enterprise raised a €1.5 million seed funding round led by INCO Ventures to further develop its diversity assessment software. Its business-to-business subscription model serves major European technology companies, including Qonto, Aircall, and Back Market, by providing premium employer branding profiles and targeted job postings. 50inTech was founded in 2019 by Caroline Ramade.

High-Level Overview

50inTech is a Paris-based startup founded in 2018 that builds tools and communities to promote gender diversity, equity, and inclusion (DEI) in the tech industry.[1][2][3] It connects women in tech with inclusive companies via a bias-reducing matching algorithm, offers career masterclasses, and provides SaaS products like GenderScore—a data-driven platform for tracking DEI metrics—and GenderHire, an inclusive sourcing tool integrated with applicant tracking systems (ATS) using data from 30,000 women's LinkedIn profiles.[1][2][3] Serving women professionals, tech companies, and DEI teams, 50inTech addresses underrepresentation (e.g., only 10% of tech startups founded by women) by enabling measurable improvements in hiring, retention, and team performance, with €1.5M ($1.6M) raised in a 2023 seed round from investors like Inco Investissements and Bpifrance.[1][3]

The company has raised $730K total earlier, achieving seed-stage growth with products focused on recruitment bias reduction and DEI KPIs, fostering an ecosystem of allies including entrepreneurs, investors, and journalists committed to parity.[1][3][4]

Origin Story

50inTech emerged in 2018 in Paris, France, as an online community uniting women in tech and allies to make digital sectors more equal through networking and resources.[1][4] Founders, including CEO Patricia Ramade (noted in coverage), responded to stark gender gaps—like just 3% of tech startups chaired by women—launching a beta platform at VivaTech 2019 backed by partners like AXA.[1][3][4] Early traction built on advocacy, evolving from a networking hub to tools like GenderHire for bias-free sourcing, then expanding to GenderScore amid DEI fatigue in tech firms lacking metrics.[3][4] Pivotal moments include a 2023 €1.5M seed raise, shifting focus to SaaS for measurable DEI impact.[3]

Core Differentiators

• Bias-Reduction Algorithm in Matching: Uses data from 30,000 women's LinkedIn profiles to connect talent with companies via ATS integration, providing market insights like gender balance in roles (e.g., DevOps, cybersecurity).[1][3]
• GenderScore SaaS Platform: Tracks DEI with concrete KPIs for hiring, retention, and policies, enabling quick improvements and positive feedback loops; plans to expand to InclusionScore.[2][3]
• Career Development Resources: Masterclasses and 'NoWomenNoTech' initiatives empower women while helping enterprises monitor diversity strategies data-drivenly.[1][2]
• Community Ecosystem: Global network for entrepreneurs, investors, and allies, emphasizing mutual aid over vague discussions.[4]

Role in the Broader Tech Landscape

50inTech rides the DEI measurement trend, where tech firms face pressure to quantify diversity amid burnout in qualitative efforts, aligning with evidence that diverse teams outperform others.[3][4] Timing is key post-2023 funding, as regulations and investor scrutiny demand KPIs—e.g., only 9-10% female-founded tech/health startups—positioning it against market forces like talent shortages in engineering.[1][3][4] It influences the ecosystem by creating feedback loops for better policies, recruitment, and performance, potentially standardizing tools like InclusionScore to drive industry-wide parity.[3]

Quick Take & Future Outlook

50inTech is poised to scale its SaaS pivot, iterating GenderScore into broader inclusion metrics while expanding beyond gender via data from more profiles and ATS partnerships.[3] Trends like AI-driven DEI auditing and EU mandates will accelerate adoption, evolving its influence from community builder to essential analytics provider for tech HR. As it proves diverse teams' ROI, expect deeper enterprise penetration, tying back to its core mission of turning parity from ideal to measurable reality.[2][3]